How much information is typically retained immediately after a 10 minute presentation?

The retention of information immediately after a 10-minute presentation tends to be around 50 percent, which reflects common findings in psychology regarding memory and attention. After a brief exposure to new content, individuals can typically remember about half of what they have heard or seen. This is because attention tends to dwindle after a short period, and without reinforcement or further engagement with the material, much of it can be forgotten quickly.

Various studies on memory recall show that without active processing or taking notes, the retention rate for new information can settle around this 50 percent mark shortly after the presentation. Factors such as the complexity of the information presented or the presenter’s effectiveness can influence retention; however, on average, 50 percent is a reasonable estimate for immediate recall following such a short presentation.

In contrast, the other percentages provided do not align as closely with established research on memory retention in similar contexts.